Qatar Insurance Group, Qatar’s leading insurance powerhouse and Qatar Rail have recently signed an agreement during a sign-up ceremony that was held at the QIC Headquarters in West Bay. The agreement seeks to highlight QIC Group’s endeavor towards global expansion, diversification and drive to maintain its position as a key player in the MENA region.
The agreement was signed by Deputy Group President & CEO of QIC MENA region, Mr. Salem Al Mannai in the presence of Deputy CEO of Qatar Rail, Hamad Ibrahim Al Bishri and other senior officials.
The agreement allows Qatar Insurance Company to use the exterior façades of the Doha Metro’s pedestrian bridge in the West Bay area to promote its services.
The total number of pedestrian bridges in Doha Metro projects is 10 bridges and is located in prime hubs such as Qatar University, Hamad International Airport, West Bay and Wakra. These bridges aim to ensure traffic safety and facilitate access to stations.
Speaking on this strategic association, Mr. Mannai stated, “This new development marks an important step towards being ranked amongst the top 50 global insurance companies as we aspire to expand our global franchise. It also brings to the fore our unwavering commitment towards achieving the Qatar National Vision 2030 and delivering a sustainable future with our trusted partners such as Qatar Rail.”
Eng. Abdulla Abdulaziz Al-Subaie, MD and CEO of Qatar Rail said: “This kind of agreements supports the financial sustainability of the project and contributes to economic growth. The Doha Metro project has many aspects besides being a transport project; leading companies can seize the various business opportunities available in the project to reach a wider market segments. ”
Qatar Rail projects offer a number of business opportunities, these include station naming rights, advertisements and retail spaces.